The WhatsApp Marketing Playbook for Indian Businesses
How to use the WhatsApp Business API for campaigns, chatbots and support without getting your number blocked.
By Incognizent Team · · 1 min read
Why WhatsApp?
With open rates above 90%, WhatsApp is the most direct channel to your customers in India. But bulk messaging from a personal number gets you banned. The official Business API is the right way.
Five campaigns that work
- Abandoned cart reminders with a direct checkout link
- Order and delivery updates that reduce support calls
- Appointment reminders that cut no-shows
- Festive offers sent to opted-in, segmented audiences
- Re-engagement for customers who have not ordered in 60 days
Automate with chatbots
A simple chatbot can answer FAQs, qualify leads and book appointments 24/7, then hand over to a human in a shared inbox.
Measure everything
Track delivered, read, clicked and converted for every campaign. Our WhatsApp Marketing App does this out of the box.